At the end of November 2024, the ReAct Now communication solution was introduced at the EDEKA Lüning supermarket in Burg Mitte to optimise internal processes and seamlessly connect the existing TOMRA reverse vending machines.
The EDEKA Lüning supermarket in Burg Mitte, a modern location of the Lüning Group, which has been active in retail as a family business since 1853, introduced the ReAct Now platform in November 2024. This innovative communication solution optimises internal processes, benefiting both employees and customers.
One focus of the launch was the integration of the already installed TOMRA reverse vending machines into the ReAct platform. This connection enables store employees to be informed about the fill level of the machines in real time. As soon as a machine needs to be emptied before it can no longer accept returns, a direct and discreet notification is sent to the team responsible. The result: a seamless process and optimised service for customers.
ReAct Now not only improves the processes involved in taking back empties, but also ensures more efficient communication throughout the supermarket by allocating tasks based on roles and competences. This saves time, increases transparency and ensures smooth collaboration within the team. The digital platform also generates valuable data that can be used to further optimise store processes.
The EDEKA Lüning supermarket in Burg Mitte combines tradition and innovation. As part of the Lüning Group, it not only emphasises regionality and quality, but also the use of modern technologies that improve both efficiency and the shopping experience. With the integration of ReAct Now and TOMRA, the supermarket demonstrates its commitment to providing customers with excellent service.
Visit EDEKA Lüning Burg Mitte and discover how modern technology can make shopping more convenient and efficient.
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