HIGH TRUST

SOUNDSCAPES

HIGH TRUST SOUNDSCAPES

HIGH TRUST SOUNDSCAPES

PSYCHOLOGICALLY EFFECTIVE SOUND AT THE POINT OF SALE

20% INCREASE IN SALES, SIGNIFICANTLY HIGHER CUSTOMER RETENTION TIMES, INCREASE IN GENERAL WILLINGNESS TO BUY AND SPONTANEOUS PURCHASES. THE EFFECT OF THE “HIGH TRUST SOUNDSCAPES” HAS BEEN SCIENTIFICALLY PROVEN. CLICK HERE FOR THE STUDIES AND FACTS.

The usual background noise of accelerated format music, scanner noises, babbling voices and clattering shopping carts means constant stress for your customers and employees, because 40% of all environmental impressions are perceived through the ears. In order to reduce acoustic stress, we have developed psychologically effective functional music specially optimised for retail. Our sound has a decelerating effect, relaxes your customers and demonstrably promotes sales.


The video on the left shows exactly how all this works.

ACOUSTIC CATEGORY MANAGEMENT

New vegetables sound different to old wine! Just as you design your light or your furniture individually for the different product groups, with the ReAct solution you can now also place “acoustic light” in your store in a targeted manner. In this way, the right acoustic key stimuli are staged for the right product groups.

HOW SOUND CHANGES THE SHOPPING EXPERIENCE

The speed of music plays a crucial role in consumer behaviour. The speed of our soundscapes is considerably slower than that of previously used pop music. This effect, proved in many studies, slows the customers down and extends their stay duration.

Danish author Martin Lindstrom demonstrated this impressively in the adjacent video.